Blog

Our blog shines light on community management and all things social.

3 Fast Ways to Grow Your Digital Community

Everyone, everywhere preaches “best practices” in marketing and brand promotion. We’re here to cut through that noise with 3 quick wins for you to quickly grow your digital community.

Livia Dehn

Meet Livia Dehn: Cloud Technology Specialist

Livia is a fan favorite here at ICUC. When our tech crashes, she’s the one we turn to to help us get ourselves back in working order! We’re excited to tell you a little bit more of her story and thankful we get to call Livia an ICUC’r.

Charissa Tosio

Employee Spotlight: Charissa Tosio

For ICUC’s Social Strategist Charissa Tosio, creating a workspace that is warm, collaborative, and patient is her #1 priority. In fact, embodying these qualities is how she defines success, and it’s what drew her to ICUC’s team.

Nicole van Zanten

ICUC Leader Spotlight: Nicole van Zanten

ICUC’s Co-President and Chief Growth Officer, Nicole Van Zanten knows how to meet a goal. Whether she’s innovating revenue machines or developing client acquisition strategies, we know where she’s looking: ahead.

Ricardo Simões

ICUC Employee Spotlight: Ricardo Simões

We had the pleasure of chatting with gamer, remote worker, shy-but-not-so-shy Senior Content Specialist Ricardo. As it turns out, there is a viral trend running through ICUC: our employees love being around each other, even if it’s all virtual, and Ricardo’s opinion is no different.

Top 5 Tips to be the Most Engaged Brand on TikTok

If we can be sure about anything from the year 2020, it is that TikTok rose in the ranks. With 680 million active users worldwide, and video and music content to attract endless scrolls and an entirely new user generation, brands are now seeing the serious benefits of upping their community engagement in this rapidly growing social sphere.

Why Facebook Business Suite May Change Everything

Are you loyal to Facebook’s Business Manager? We certainly are. You know the saying “The only thing in life that is certain is change?” If Facebook didn’t already have a motto, this could be it! We witnessed another big change on the platform in September of 2020, when the 17-year old company introduced Facebook Business Suite to its rolodex of services. The announcement took place while most of the world stayed indoors and connected online at an explosive rate, so we were certainly paying attention.

Nicole van Zanten

How to Measure Social Media Success

Feeling confused and overwhelmed by your social media dashboard? Don’t worry – we understand your frustrations. With social channels adding new analytic measurements seemingly every week, it can feel nearly impossible to keep up with it all.