Blog

If we can be sure about anything from the year 2020, it is that TikTok rose in the ranks. With 680 million active users worldwide,

Meet Sarah Benton With 9 years under her belt at ICUC, Sarah’s secret sauce is her passion for client services and ICUC’s digital customer care

Are you loyal to Facebook’s Business Manager? We certainly are. You know the saying “The only thing in life that is certain is change?” If

Feeling confused and overwhelmed by your social media dashboard? Don’t worry – we understand your frustrations. With social channels adding new analytic measurements seemingly every

To target, or to remarket? While the textbook definitions of “remarketing” and “retargeting” are the same, the two terms’ practical application to your marketing strategy will

The arrival of ‘Fleets’ into the world of Twitter, has already sparked an array of conversation surrounding how brands and audiences alike can make the

Convincing a visitor to click that “Follow” button on your Instagram account is just the first step. Due to the nature of the platform’s cut-throat