Are YOU creating a Data Driven Strategy for 2019?
Today, a data-driven marketing strategy makes the difference between shouting into the wind and getting your brand’s message heard loud and clear. But harnessing data
Our blog shines light on community management and all things social.
Today, a data-driven marketing strategy makes the difference between shouting into the wind and getting your brand’s message heard loud and clear. But harnessing data
In June 2018, Instagram announced IGTV – Instagram’s latest in-app update that allows accounts to upload long-form videos. These videos can be 10 minutes for
Google believes what many dead, wise people have said – that with great power comes great responsibility, and that’s why they strongly encourage business owners
If your brand’s social media management happens from 9 to 5 in a 24/7 world, it’s time to rethink your priorities. That’s like fire departments
The European Union’s General Data Protection Regulation (GDPR) comes into effect on May 25, 2018. These laws have been designed to improve the protection of
Facebook and Cambridge Analytica’s harvest and use of personal data has created questions, requests for clarity and discussions around the issue and time spent on
A six-part white paper on what brands and large corporations need to do to in an omni-channel media economy, with social media at the core
There is no greater affirmation of influencer power than the shocking $1.3 billion devaluation suffered by Snapchat after a single tweet last week. Kylie Jenner,
When hiring a reputation management company, don’t you think they should have a great reputation themselves? We think so. That’s why ICUC works hard to
As we moved into 2018, Facebook made significant announcements around Facebook algorithm, engagement and authenticity. After reviewing hundreds of thousands of posts, Facebook shared two
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