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Audience analysis in the context of social media is the process of systematically gathering and interpreting data about...
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Behavioral targeting is a digital marketing strategy that uses data collected from an individual's online behavior to display...
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Community building in the context of social media refers to the process of creating and nurturing a network...
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Community building in the context of social media refers to the process of creating and nurturing a network...
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Community management is the practice of building, growing, and maintaining an online community around a brand or interest...
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Compliance management is the process by which organizations ensure that their use of social media adheres to the...
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Consumer insights involve the interpretation of data on customer behaviors, motivations, and preferences, gathered from both direct and...
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Content curation involves the process of discovering, gathering, and presenting digital content that is relevant to a particular...
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Content moderation is the process of monitoring and managing user-generated content on digital platforms, particularly social media, to...
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Cost Per Click (CPC) is a digital advertising pricing model used across social media platforms, where advertisers pay...
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Customer Experience Management (CEM or CXM) is the process by which an organization tracks, oversees, and optimizes all...
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Customer retention rate is a key performance indicator (KPI) that measures the ability of a company to retain...
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Engagement rate is a metric used to gauge the level of interaction that content receives from an audience....
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Organic growth in the context of social media refers to the natural and unpaid increase in a brand...
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Risk mitigation is an essential strategy to manage and reduce adverse effects associated with various risks, particularly prominent...
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Share of Voice (SoV) is a key metric used in social media marketing to quantify the extent of...
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Response time in social media refers to the duration for a brand or individual to reply to a...
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A social media content creator is an individual or entity that crafts and shares multimedia content such as...
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Social media metrics are data points that measure the performance and impact of your content on platforms such...
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Tagging refers to the process of creating a hyperlink to another user's profile within a piece of content...
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Trend analysis, also known as time-series analysis, is a statistical technique used to identify patterns in data over...
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Vanity metrics refer to data that may appear impressive at first glance but offer little to no insight...
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Viral Marketing is a strategy businesses use to promote a product or service through existing social networks and...
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