Building a customer service plan for your brand – especially one that involves 24/7 social support – can be difficult. How big should your Community Management team be? How often should they monitor channels? Which channels should they focus their priority on?
When building a customer service plan for our clients, we encourage social media leads to remember just how important it is to respond in real-time, with a focus on turning neutral or negative sentiment into positive customer satisfaction.
That’s why we put together this infographic to help you build your social plan. And PS: you’ll want to keep this latest Twitter feature in mind as you build your team. Read and enjoy!