How Safelite Autoglass Cut Staffing Costs by 43% with ICUC.Social Community Management

Emily Marquis

July 22, 2021

With more than 7,900 MobileGlassShops™ and stores in all 50 states, Safelite is the nation’s largest provider of vehicle glass repair, replacement, and recalibration services.

As Safelite’s investment in social media grew, so too did the volume of their community interactions across the digital sphere.

One of Safelite’s most pressing challenges was thus finding a trusted social media agency partner that could not only scale with the company but provide digital customer care completely in sync with Safelite’s voice and People Powered, Customer Driven culture.

For Safelite, ICUC fits the bill and more.

Director of Advertising at Safelite, Hedy Long, iterates, “What drew us to ICUC was a number of things – notably the quick SLAs they offer. We are very responsive to our customers and want to ensure we have a partner that is equally as responsive. ICUC’s business model and structure provide extensive support for that feature.”

With integrated services, ICUC was able to take on 25% of Safelite’s caseload, saving the company 43% in traditional staffing costs. Learn key solutions in the full case study below.